Tuesday, 14 December 2010

Kayne west album cover- Love Lockdown


This album cover is from RnB singer Kayne west. The first thing I noticed about this album cover is how different it is from many other album covers, the successful artist does not use an attractive image of himself to promote his album and make people buy it but however uses album art work.

The background colour of the album is grey which is a neutral colour which gives a rather cool, retro look about the album which I think Kayne west considers himself to be like, therefore his is reflecting his personality and musical taste within his album cover. The image inside the background shows a wide shot of what looks like dried up paint in the shape of a heart. Looking at this image it is easy to tell that this is not graphic art but in fact photography. The heart photography really stands out agaisnt the grey background and almost creates a 3D effect, I think this album cover will be hard for the audience to find meaning with however I do feel it will make the audience stop where they are and notice it and want to know more what it is about and therefore to do this they would need to listen to the music. The image also shows a dwindeling heart which also links to the title of the album which is 'Love Lockdown'

The font on this album cover is very simple at the top it has the artist's name 'Kayne west' In upper case letters with his surename in bold, this clearly indicates who the artist is and whos album you are actually buying and also shows the impotance of that particular artist. At the bottom of the cover is the name of the album which is 'Love Lockdown' the font again is pretty simple yet is all in uppercase letters and all bold and also in white which makes it clear, readable and eyecatching to the audience.

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